About Phionike

We design with purpose. We build for impact.

We partner with ambitious businesses to create products, brands and experiences that solve meaningful problems through strategy, design and technology.

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Our Philosophy

Built on values, not trends

People First

People always come before products, profits or opinions. We challenge assumptions, ask better questions and design for the people who will ultimately use what we create.

Design with Integrity

Integrity isn't a value we aspire to. It's the foundation of every decision. We communicate honestly, design responsibly and always do what's right for the user and our partners.

Partnerships Over Projects

We don't believe in transactional relationships. We work alongside our clients, celebrate their successes and navigate challenges together as one team.

Stay Curious

Curiosity drives innovation. We continuously explore new ideas, emerging technologies and better ways to solve problems while never losing sight of the people we're designing for.

Build with Purpose

We embrace experimentation, iterate fearlessly and aren't afraid to challenge convention. Every idea, no matter how bold, must solve a real problem.

Design for Everyone

Accessibility and inclusivity are fundamental, not optional. We believe great design is usable, equitable and representative of the diverse people it serves.

MEET THE TEAM

The people behindthe products you love

Roopam Mishra

Founder & Studio Head

Roopam loves design and is often found observing books, products and services to understand what makes them work. With a background in Engineering & Design, he enjoys bringing technology and human-centred thinking together to create meaningful experiences. Curious about how design will evolve with emerging technologies, he believes in questioning conventions and exploring new possibilities. For Roopam, good design is not just useful—it is liberating.

Manali Rangnekar

Graphic Designer

Manali is a Visual Designer who enjoys turning ideas into distinctive visual identities, illustrations and thoughtful brand experiences. With a background spanning branding, art direction and graphic design, she likes finding the story behind a brief and giving it a visual language of its own.

Prerna Dwivedi

UI / UX Designer

Prerna is a UX Designer who enjoys turning complex workflows into simple, intuitive experiences. With experience across data-heavy platforms, dashboards and design systems, she likes finding clarity in products that can often feel overwhelming.

Aarya Trivedi

UI / UX Designer

Aarya Trivedi

UI / UX Designer

Aarya is a UX & Product Designer who enjoys making complex products simpler and more intuitive. With a background in design, she brings curiosity and a thoughtful approach to solving problems. She enjoys exploring how people interact with technology and finding the balance between user needs, business goals and meaningful experiences. For her, good design starts with understanding, asking the right questions, and creating with purpose.

Yash Chourasia

UI / UX Designer

Yash Chourasia

UI / UX Designer

Yash is a UX Designer who brings a unique perspective shaped by his earlier experience in business development and sales. He enjoys understanding people, their behaviours and the problems they face, then turning those insights into simple, meaningful digital experiences. Curious about emerging technologies and design trends, he believes good design should not only look good but also make products easier, more intuitive and satisfying to use.

Vrishti Purohit

UI / UX Designer

Vrishti is a Visual Designer who enjoys bringing ideas to life through thoughtful interfaces, visual details and playful interactions. Her curiosity for motion and interactive design often leads her to experiment with scroll animations, 3D elements and micro-interactions.

Rohit Potnis

UI / UX Designer

Rohit Potnis

UI / UX Designer

Rohit is a Product Designer who enjoys exploring how systems, products and people come together. With a background spanning ergonomics, furniture and digital experiences, he brings a hands-on approach to understanding problems and shaping solutions. Naturally curious, he likes keeping up with emerging technologies and design thinking, often looking beyond the screen to understand the larger context in which products live, work and evolve.

Sudhanshu Parihar

Business Development Associate

Sudhanshu is passionate about understanding businesses, the people behind them, and the ideas that drive them forward. He enjoys collaborating with founders and teams to uncover opportunities where design, technology, and strategy come together to create meaningful impact. With a naturally curious mindset, he is constantly exploring emerging products, industries, and innovations, believing that the best solutions begin with asking the right questions rather than offering immediate answers.